Q1. 請(qǐng)問(wèn)您的性別（單選題）
Q2. 您的年齡段（單選題）
Q3. 請(qǐng)問(wèn)您所從事的職業(yè)是什么？（單選題）
Q4. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice a number of very positive five-star consumer reviews, all suggesting that the quality is just as good as the quality as your regular brand, but for a lower price. Which brand woul（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q5. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x offers a “buy 3 boxes of 3 for 2 boxes of 3 for free”. Which brand would you buy? 你正在淘寶上打算購(gòu)買你常用的品牌a避孕套，這時(shí)你看到了一個(gè)看起來(lái)很相似的品牌x避孕套購(gòu)買鏈接。你點(diǎn)進(jìn)去想了解一下，然后你發(fā)現(xiàn)品牌x避孕套正在搞買3盒3只裝贈(zèng)送2盒3只裝（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q6. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom with the same price but with a special package indicating that it’s a seasonal limited product. Which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而你發(fā)現(xiàn)旁邊的品牌x避孕套價(jià)格一樣但是是季節(jié)限定包裝，請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q7. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom is slightly higher in price but on the package is written “20% sturdier than average condoms, no surprises waiting.”, which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而你發(fā)現(xiàn)旁邊的品牌x避孕套包裝盒上面寫著一句標(biāo)語(yǔ)“ 比市面上的避孕套平均結(jié)實(shí)程度高 20%，沒(méi)有意外等待?！?，請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q8. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x has the option of next day delivery while brand a only has normal delivery. Which brand would you buy? 你正在淘寶上準(zhǔn)備購(gòu)買你常用的品牌a避孕套，這時(shí)你看到了一個(gè)看起來(lái)很相似的品牌x避孕套購(gòu)買鏈接。你點(diǎn)進(jìn)去想了解一下，然后你發(fā)現(xiàn)品（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q9. You are shopping in the store for your regular condom (brand a) when you notice a similar looking alternative condom, brand x, next to it. On the package of brand x condom, the following message is printed, “with each box sold, 1 yuan is donated to women rights association”, while there are no such implications for brand a. Which brand would you buy? 你正在商店準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你注意到旁邊的品牌（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q10. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x displayed reports that stated their condoms prevent pregnancy with an up to 99.9% success rate while brand a has no information on this. Which brand would you buy? 你正（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q11. You are shopping in the store for your regular condom (brand a) when you notice that there is a tv set in the brand x section,the tv is playing an advertisement clip that shows a young couple about to conduct sexual intercourse but couldn’t find a condom then decides to forget it, the next scene is 9 months later the couple and a baby standing in front of a crumpled house, ending wit（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q12. You are shopping in the store for your regular condom (brand a) when you notice a similar pricing alternative brand x condom. The difference is that brand x offers a large number (more than 7, ranging from thin to thick/ different aspects) of different products for you to choose from and the types of different products are printed on the package, while brand a only has 3 choices, nor（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q13. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom has the same price but on the package is written “one night 7 pleasures for only 50 yuan”, which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你看到旁邊品牌x避孕套包裝盒上的標(biāo)語(yǔ) “一夜七次愉悅，只需要50元?！闭?qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q14. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x only sells 10,000 boxes of condoms at this price，which is the same as the price of brand a condoms. Which brand would you buy? 你正在淘寶上準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你看到一個(gè)看起來(lái)很相似，價(jià)（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q15. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom has the message “1yuan cheaper than average condoms for the same experience”, which brand would you buy?你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，這時(shí)你看到旁邊的品牌x避孕套包裝盒上的標(biāo)語(yǔ) “ 比市面上的避孕套便宜1元但體驗(yàn)一樣好。” 請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q16. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x has the option of automatic re-ordering that you can set up while brand a doesn’t. Which brand would you buy?你正在淘寶上準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你看到一個(gè)看起來(lái)很相似的品牌x避孕套。你點(diǎn)進(jìn)去想了解一下，你發(fā)現(xiàn)（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q17. You are shopping in the store for your regular condom (brand a) when you notice a similar looking alternative condom, brand x, next to it. On the package of brand x condom, the following message is printed, “with each box sold, a condom is donated to Aids prevention association”, while there are no such implications for brand a. Which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，這時(shí)你注意到旁（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q18. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x condom has been sold for over 100 years while you have no idea how long brand a condom has been sold. Which brand would you buy? 你正在淘寶上準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你看到一個(gè)看起來(lái)相似的品（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q19. You are shopping in the store for your regular condom (brand a) when you notice that there is a tv set in the brand x section, the tv is playing an advisement clip that shows a man finally invited his dream lover to his house and is about to conduct sexual intercourse. He discovers there isn’t any left and has to go to the convenient store to purchase one, ruining the mood.Ending wi（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q20. You are shopping in the store for your regular condom (brand a) when you notice a similar pricing alternative brand x condom. The difference is that brand a prints out the type of condom in bold on the package, while brand x uses numbers to differentiate different products and description of the differentiation mechanism is printed on the back of the package. Which brand would you bu（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q21. You are shopping at the store for your regular condom (brand a) when you overheard passing consumers saying that brand x has the same quality as brand a but has a lower price. Which brand would you buy? 你正在商店準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你聽(tīng)到路過(guò)的其他顧客說(shuō)品牌x避孕套比較便宜但體驗(yàn)一樣好。請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q22. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you notice that brand x displays strong Corporate social responsibility (CSR) through constant donating and funding a series of NGOs, while you don’t see any implications of brand a conducti（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q23. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom has the same price but is nearly sold out while brand a is fully stocked, which brand would you buy? 你在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，這時(shí)你發(fā)現(xiàn)旁邊價(jià)格一致的品牌x避孕套近乎售罄但品牌a避孕套貨量充足。請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q24. You are about to check out at the store when you realize you have to pick up a box of condom. Your regular condom (brand a) is away on the racks while there is a similar looking alternative condom, brand x, right at the checkout. Which brand would you buy? 你在商店購(gòu)物，在排隊(duì)結(jié)賬的時(shí)候發(fā)現(xiàn)你還需要買一盒避孕套。你常用的品牌a避孕套需要你往回走到避孕套銷售專區(qū)去拿，而收銀臺(tái)旁邊就有看起來(lái)很相似的，價(jià)格一致的品牌x避孕套。請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q25. You are shopping online for your regular condom (brand a) when a banner ad for a very similar looking alternative condom, brand x, catches your attention. Clicking on the ad for more information, you see a video clip showing a woman waiting in line holding a box of condoms in embarrassment, the scene then changes to a woman purchasing condoms online in relaxation and the condoms are （單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q26. You are shopping in the store for your regular condom (brand a) when you notice that on brand x condom’s package, it stated that brand x has been nominated ‘most popular condom of the year’ 10 years in a row. Which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你注意到旁邊品牌x避孕套包裝盒上的標(biāo)語(yǔ) ”連續(xù)十年被評(píng)選為最受歡迎的避孕套品牌“，請(qǐng)問(wèn)這時(shí)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q27. You are shopping in the store for your regular condom (brand a) when you notice that brand x condom is slightly higher in price but on the package is written “manufactured with 100% recyclable materials” , which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，然而這時(shí)你注意到旁邊的品牌x避孕套雖然價(jià)格稍微高一點(diǎn)，但是包裝上說(shuō)明了品牌x避孕套是用100%可回收材料制作的。請(qǐng)問(wèn)你會(huì)購(gòu)買哪個(gè)品牌的避孕套？（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q28. You are shopping in the store for your regular condom (brand a) when you notice a similar pricing alternative brand x condom. The difference is that brand a prints out simply the type of condom in bold on the package, while brand x prints a through description of the package in small font. Which brand would you buy? 你正在商店里準(zhǔn)備購(gòu)買你常用的品牌a避孕套，這時(shí)你注意到旁邊的品牌x避孕套。品牌x避孕套將產(chǎn)品描述詳細(xì)的印在了包裝盒的正面，而品牌a只用加（單選題）
絕對(duì)a
大可能a
不確定
大可能x
絕對(duì)x
Q29. 您的感情狀況（單選題）
單身
有對(duì)象
已婚
離異
其他
保密
Q30. 您的國(guó)籍（填空題）
